Market Research Report Template

Information from the Market Research Report is used to inform acquisition decisions.

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How to Use This Tool

  • Market Research occurs before creation of an acquisition strategy or solicitation.
  • State the Information Technology (IT) need that the acquisition is intended to satisfy (IT product, service and solution) in terms of “What” is required, not in terms of how the IT problem might be solved.
  • Describe historical information and significant conditions that drive the need.

Tips on Using This Tool

  • Use the table to help determine if commercial items or non-developmental items are available to meet the government’s needs.
  • It can also help identify capabilities available in the marketplace to develop the required product or service. Answer the question with Yes, No, or N/A and then provide additional details as needed.

Frequently Asked Questions

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